Client Development: Learn to Develop and Implement Tactical Plans That Identify and Cultivate Prospective Clients
Don't miss AAF-CC's February meeting on Tuesday, Feb. 12 (Fat Tuesday, that is!) as we present Beth Kingsbury Ramos, President of Kingbury Ramos LLC, as she speaks about "Client Development."
The trick to client development is determining who
wants or needs your product. A good start is often taking a look at your
current client base. Additional considerations and approaches depend on needs,
characteristics, and tendencies of your target groups. Marketing decisions,
including events to attend, causes to support, and dollars to spend, should all
revolve around your target market's needs and preferences. This paves the way
for new client development. Kingsbury Ramos, LLC can help you develop and implement
a tactical plan that lets you identify and cultivate prospective clients.
Beth Kingsbury Ramos, President of Kingsbury Ramos,
LLC, earned her MBA in Business Administration from Texas A&M University-
Corpus Christi and her BS in Marketing from Texas A&M University- College
Station. She grew up gaining business experience from a family of
entrepreneurs. In her professional career, she worked in the insurance, media,
engineering, and medical industries. Eventually, she combined her passion for
small business and love of the Corpus Christi community to help local small
businesses develop and implement skills for Client development, marketing
management strategies and programs.
Join us at the Corpus Christi Town Club at One Shoreline Plaza (800 N. Shoreline) at 11:45 a.m. Reservations are required with cost being free for AAF-CC members, $25 for nonmembers and $15 for college/university students.
RSVP to lauren.clayton@twcable.com.
